The year is 1992. In the small town of Muscel, Romania, the state-owned ARO car factory has just gone bankrupt. Rumour has it that it will be privatised in a week. The buyer is a French company that wants to convert the plant into a snail cannery. George, the union leader, desperately looks for a solution to save the factory. He convinces 1,000 of the men to sell their sperm to a newly opened Bucharest sperm bank. The money they make will enable them to buy the factory…
He was president of Romanian National Television TVR in 2005-2007. He is also a director of music videos and has made documentaries and short films. He owns Libra Film, an independent production company, and is the initiator and president of the Transylvania Film Festival in Cluj. His feature debut Love Sick premiered in 2006 at the Berlinale and was later a box-office hit in Romania.
Filmography: Of Snails and Men (2012), Superman, Spiderman or Batman (curt, 2001), Weddings, Music and Videotapes (doc, 2008), Love Sick (2006), Popcorn Story (curt, 2001), Neighbours (1993)